My Conversion Rate Optimization Workflow in Webflow (using Google Optimize)

Connor Finlayson

April 2, 2021

In this video, I share my Conversion Rate Optimization Workflow for Webflow. I will show you how you can create multiple variations of your original landing page using Airtable and Zapier, and then show you how you can use Google Optimize to run your experiment to see what landing pages leads to more conversions.

TIMESTAMPS:

00:00 Overview

02:32 What tools to use?

04:44 How to use Airtable to automatically create landing page variations?

05:38 The Zapier Workflow for creating landing pages

07:04 How Google Optimize works

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