Q&A with Connor

Who are you and what do you do?

My name is Connor. I am from Wellington, New Zealand. I am a No Code Consultant, which means I help entrepreneurs who can't code build their own online businesses AND I run Unicorn Factory - a freelancer marketplace in New Zealand.

What do you love doing?

At the moment, I am working on Unicorn Factory and teaching people how to build online communities with No Code platforms. Given that I do what I love, I assuming that must be the answer to the question.

Previous loves were Online Marketing. Before getting into No Code , I was really into online marketing... SEO, Conversion Rate Optimisation or Google Adwords, the whole stack... I ended up focussing on Facebook Advertising. Over the years running Facebook campaigns became less and less challenging which is why I have switched my focus to No Code.

What all the things that I have obsessed over have in common though is that it is has empowered me to build stuff.

What's the best advice you have ever gotten?

That changes every week. For me it really depends on the context. The best advice I heard recently was to use my morning coffee and "Lo-Fi Beats" as the trigger to start the work day. This was really actionable and super important to me as I got off to a bit of tough start in our Covid-19 lockdown.

The best advice or recommendations that have had the biggest long-term impact on me were the ones that led to me eating better, drinking more water, meditating, sleeping better and being grateful.

What are you learning about right now, and how are you learning it?

Right in this moment? Creating "About pages" and I am using Google to research options. I  ended up choosing this interview style format because I picked up the book "Tribes of Mentors" by Tim Ferriss, and sharing info about me in Q&A format seemed like the best choice... the questions came from my wife Marielle.

What have I been learning about this month? At the time of me writing this, I am in my third and (at this point) final week of Level 4 Covid-19 Lockdown in New Zealand. So, I have spent a lot of time, researching pandemics (as you do...) and what others are doing to adjust to these changing times. I use Twitter a lot to hear what people have to say, and then go down whatever rabbit hole I come across. I hear online courses and food kit deliveries have been the big winner during the Corona Virus.

What kind of people do you like working with?

Honestly, I am open to working with anyone, and I don't just say that... I will literally work with people wanting to start a business for free if I what they are doing is cool. With that being said... I am at max capacity with free work atm ;)

People I have worked with in the past that I have really enjoyed usually all have the same thing in common... they really really really love what they do. For them it's not a job that makes them money, it's a calling. And I love seeing that in people, so I love being involved. ALSO, I am really indifferent about WHAT it is that someone does (*within limits). I have worked on projects that I could have never seen myself working on prior to it, and I had a blast.

What kind of projects get you excited?

Well, as my Navbar properly gives away... No Code is quite up there. I just love the challenge of solving No Code problems. It is still so early on that I feel like working hard is really putting one ahead of the pack, so when good opportunities come up to work on No Code projects, I am keen.

Even though I am trying to do less and less of it... I still love running paid ads. I usually do in partnership with Dave from Datastory - who is a CRO and Adwords OG. If he gets in touch with me and asks to work on some paid ads campaigns, I usually say yes. Soooo... if you want me to run your Facebook ads - ask Dave.

How do you do your best work?

I usually deliver my best of best work when I am really inspired or have a deadline. The inspiration can come out of nowhere and can lead to me bingeworking for days. Deadlines work because I take pride in my work and I don't let people down, so deadlines usually hurries me up.

When you are stuck, where do you go for help or inspiration?

Meditation. Don't know how or why... but it works.

The long-form answer of this question is... it depends.

If I need to design a website I usually go to either Dribble, Lapa Ninja or the Webflow Showcase.

If I have been slacking... I usually ask my wife.

If I need some opinions on marketing or business in general... I ask Dave (see above).

If I need motivation... I usually let some self-help guru on Youtube tell me that I only have a few weeks left to live.

If I am feeling imposter syndrome... I revisit chapters of Psycho Cybernetics.

If I am feeling lost or unproductive... I read my notes on "7 Habits of Highly Effective People".

If I am procrastinating... I have started getting into Blinkist. Blinkist is an app with key takeaways from books. I use that to evaluate new avenues to explore.

What is something you failed at?

Yahtzee, last night against my now ex-wife. Jokes... we are still married. But she is annoyingly good at Yahtzee and Scrabble.

Whose social media are enjoying right now?

I have spent a lot of time on Twitter lately. I mainly follow the No Code crowd on there. To be completely honest, I mostly wait for new feature announcements from the No Code companies, but sometimes there are some good discussions going on there.

As a soon to be 30-year white guy with access to the internet, I am obviously also subscribed to the Joe Rogan and UFC YouTube channel. (I am not being sarcastic). I also watch Cricket Highlights and Movie Trailers on there.

I don't really use Facebook or Instagram.

Any other questions?

👍Got it! Thanks for taking the time and I will do my best to get back to you asap.
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