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How I measure growth for my freelancer marketplace

How I measure growth for my freelancer marketplace

connor finlayson
Connor Finlayson
October 24, 2021

What are the most important metrics to measure growth for Unicorn Factory? In today's video, I share my thoughts on what metrics are the most important ones for marketplace startups and how I use metrics on my freelancer marketplace.

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TIMESTAMPS: 00:00 Intro 01:41 What makes marketplaces valuable? 03:07 My North Star Metric for Unicorn Factory 04:44 What influences my North Star Metric? 06:04 Demand side metrics 07:47 Supply side metrics 11:38 How to pick your metrics

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